The substance that has the most effect upon our culture and upon our lives is completely invisible. We can only see its effects. This substance is information.
Science started out as an offshoot of magic. The two became completely divorced from each other and bitter enemies. Although I tend to think that at the present moment the two are growing back together again. I was reading recently that people at the cutting edge of quantum physics believe that information is a “super weird substance” to quote the actual phraseology, which underlies everything in the universe, which is more fundamental than gravity or electromagnetism or the two nuclear forces.
This would tend to suggest that our entire physical universe is the secondary by-product of a primal information. Or to put it in more magically acceptable terms: “In the beginning, there was the word.”
~ The Mindscape of Alan Moore, 2003
A multi-media label founded by DJ Greg Wilson, Super Weird Substance deals primarily with balearicpsychedelicdubdisco recordings whilst, on the live side, hosting sixties styled ‘Happenings’ that include talks, art, bands and DJs. Announcing its presence last year – via the good vibes life- affirming mixtape ‘Blind Arcade Meets Super Weird Substance In The Morphogenetic Field’ – the label began releasing a series of new recordings in June 2015.
Informed by the past but by no means trapped there, the idea behind Super Weird Substance is to help reclaim the culture and reintroduce some forgotten ideas back into public consciousness with uplifting and accessible music, with a depth seldom seen in the charts today.
Having amassed a posse of crack musicians and singers, SWS now boasts the sassy swagger of Sweet Tooth T, the gruff gravitas of The Reverend Cleve Freckleton & The Sinners and the manic magic of Kermit Leveridge & The Super Weird Society, not to mention the vocal force of nature that is The Reynolds.
The label’s eight singles were all released within a four month span from June to November 2015, Super Weird Substance setting out its stall ahead of album projects in 2016 with Blind Arcade and The Reynolds, as well as a series of Super Weird Happenings, building on the success of a memorable Festival No.6 showcase in Portmeirion this year.